Wednesday 3 September 2008

Book Signing Events



We are still in the midst of our book signing events for the ASDA UK supermarkets - two more this week, in our home town of Fleetwood on Thursday and a few miles south in Blackpool on Friday, a much larger store.

The sheer footfall through the supermarket doors is staggering. It is a ceasless flow of humanity and trolleys, eager to buy.
The staff are keen to promote the product as part of their commitment to local produce, and are very enthusiastic to have something a little unusual, and for children. I'm learning from ASDA how to be very local yet global - it's fascinating how little details can give a product an edge, so I hope to take this newly acquired expertise into the bookshops too.

It's a fantastic opportunity to get our products in front of the general public in a big way - and the interview on late night BBC Lancashire was a lot of fun too. Ive now been interviewed by all but two of the programmes on BBC Lancashire - think that's a target presenting itself! I only have to crack the breakfast show and the mid morning show and I shall have a full set.
Frogtastic!

4 comments:

Roufa Tav Gosou & Mimi Lass said...

And you are dressed the part too! We luuuuuv your wardrobe. Frogtastic.

Helen McGlasson said...

You probably think I am dressed up especially - I'm not - I always dress like that :)
Hehe.

Brenda said...

It's nice to see that you're still moving things forward, despite the setbacks! The BBC interviews certainly must help. My continued good wishes!

Helen said...

Thank you Brenda, this week we feel like an unstoppable force, because so much is going so well.
We WILL take over the world!